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Google Makes SSL Mandatory for Small Business

Columnist: J. Chandler
Oct, 2018 Issue

Groaning time is here for small businesses. Google is making good on its long-held pledge to make SSL mandatory for websites. What do you mean mandatory? What is SSL? And why are small businesses groaning about it? Lucky for you, I’m here to help crack the code on SSL and SEO.


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Wildfire Aftermath: Navigating the Construction Process

Columnist: Joss Hudson
Sep, 2018 Issue

Navigating the current construction marketplace will take patience and planning. Contractors are experiencing price increases in almost every building-related product in the industry, due to market forces and new tariffs. The California real estate and construction market was very busy before we lost more than 10,000 structures to the destructive wildfires of 2017. Now is an optimal time to build, and people need a new way to erect more durable structures for our communities.


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Drug-Free Stress Relief at Your Fingertips

Columnist: Deborah Myers
Aug, 2018 Issue

Life today is demanding—work, family, relationships, commitments and responsibilities take up most of your time. Chances are your to-do list is so long, sometimes even going on a date with your partner can feel like an obligation. Have you ever felt like you can’t add one more task to your plate? Whether you’re self-employed or work for someone else, stress is a reality that affects everyone.


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Why Choose a Local Alarm Company?

Columnist: Jarad Petroske
Jul, 2018 Issue

You’ve seen the ads and you’ve gotten the calls. The flashy fliers arrive as soon as the “For Sale” sign is taken off the front lawn and the calls always ring at the wrong time. I’m about talking about, of course, home and business security systems sold by huge corporations that want you to believe they’re the only game in town.


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Build Your Home for New Technology

Columnist: Nate Gulbransen
Jun, 2018 Issue

The fires that ripped through Sonoma County during the October 2017 firestorm provided a raw look at the cost we pay for the energy we need to power our lives. Regardless of whether it was the high voltage electric lines that started the fires and melted natural gas lines fanning the flames, propane tanks were seen and heard bursting into flames from miles away. Clearly, it’s obvious now that the energy-heavy or combustion-centric life we lead, has dangerous pitfalls.


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Finding Creative Solutions to Legal Conflicts

Columnist: Jerry Green, J.D.
May, 2018 Issue

Last April, President Trump appointed Neil Gorsuch as an associate justice to the Supreme Court. During his confirmation hearing, Gorsuch said, “Because of inflated legal fees, there’s now a rash of litigation pro-se in this country.” As soon as I heard that, I thought of coming out of retirement and coaching people on how to think strategically, while managing their own legal issues.


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Reviewing Your Homeowners Policy

Columnist: Robb Daer
Apr, 2018 Issue

The firestorm that began burning through Sonoma County on the night of October 8 last autumn has affected everyone in our community in some way. By now, most people with homeowners and renters insurance should have received significant advances on their insurance policies.


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Do You Have Enough to Retire

Columnist: Roger L. Gainer
Mar, 2018 Issue

During a recent conversation with my wife’s friend, she mentioned that her financial planner advised her to work three more years before retirement. Since she doesn’t particularly like her current job, I asked if she would like to retire now and she said she hadn’t acquired a large enough nest egg based on what her adviser told her. I asked her how much income she needed and she didn’t know.


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How to Shop for a Smart Security System

Author: Gary Kallman
Dec, 2017 Issue

Steve Jobs predicted it more than 30 years ago, and he nailed it. Indeed, computers are our primary mode of communication; wireless mobile computing is commonplace; and technology is continuously faster, cheaper, better – and more useful. By the end of this decade, it’s expected that as many as 50 billion devices will be online. What’s more, smart computing has made its way into our hands, enabling you – from just about anywhere in the world – to control, automate, and monitor activities in your home and business via the ubiquitous Internet of Things (IoT). That’s great news for you – and your business – because it means, at your fingertips, you can have greater control and flexibility over your home and business environments. This gives you greater efficiency/lower expenses, better safety, tighter security, and communication by voice and/or video when you need it.

 


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Medical Insurance and Language Barriers

Columnist: Rosario Avila
Nov, 2017 Issue

Tengo Seguro medico, pero no se como usarlo! Or, as we say in English—I have medical insurance, but don’t know how to use it. The employee benefits world can be confusing, and providing information in an unfamiliar language only adds another obstacle, making it difficult to understand and use. With so many types of medical plans and employer arrangements, it’s no wonder Hispanic employees would rather go to a local clinic or emergency room than use the medical benefits given to them by their employers.


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Investing Today

Columnist: Andy Mathieson
Oct, 2017 Issue

Investing is often a complicated subject. And with the proliferation of media, the over-abundance of pundits and opinions, it’s hard to know how invest in today’s world. Essentially, there are two options as to how to handle savings—consume or invest. The investment world affords two options: purchase assets, or lend your money.


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8 Tips for Couples to Improve Financial Communication

Author: Ryan Mason
NB Persepective, Jan, 2017

8 Tips for Couples to Improve Fiancial Communication.


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How to Avoid the Top Five Wealth Predators of the Affluent

Author: Bruce Frankel, MBA, CFP, AIF, CEPA
NB Persepective, Jan, 2017

The key is to know and understand these threats, and to develop and implement, a plan to mitigate (or eliminate) the risks wherever possible.


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Planning for Long-Term Care

Author: Art Neibrief
Dec, 2016 Issue

Hoping you'll never need care is a desire—not a plan.


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A Fresh Look at Benefits What You Need to Know

Author: Stephen McNeil GBA
Nov, 2016 Issue

Whether you’re a new employer looking to offer benefits or a rapidly growing one looking to start over to attract a new type of employee, ask these questions to tailor a benefits package perfect for your firm.


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Website Security is Your Business

Author: Kevin Gallagher
Oct, 2016 Issue

Website hacking is on the rise, but there are steps you can take to protect your site.


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The Y Model: Changing Entrenched Employee Behavior

Author: Karen Alary
Sep, 2016 Issue

Saying “I have to share some of the responsibility here,” can be a very powerful statement.


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Promote Employee Strengths: Ask What They Want

Author: Mariah Shields
Jul, 2016 Issue

There are two strategies to promoting employee strengths that will be mutually beneficial to both employees and companies.


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6 Basic Steps to Legacy Planning

Author: Ryan Mason
Jun, 2016 Issue

What long-term impact do you wish to leave to the people and causes that are important to you? Legacy questions are tough, and estate planning—an essential part of documenting your intentions—can be complex. One way to get the process started is to consider these basic steps.


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Five Ways to Create and Promote Sustainably Focused Marketing Promotions

Four Things You Never Knew About Trust Funds

The Benefits of Giving

Author: Mariah Shields
Jan, 2016 Issue

If a nonprofit has cash but not a team to help it fulfill its mission, the vision will never come to life.


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Small Business Lending

Author: Paul Yeomans
Nov, 2015 Issue

Finding the right financial partner for your small business.


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Outreach and Marketing: Get Their Attention

Author: Tom Jackson
Sep, 2015 Issue

The quality and quantity of marketing can make or break your business.


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“Tell Me About Yourself”: How to Put Together 
a 90-Second Answer

Author: Peter K. Studner
Aug, 2015 Issue

If you've previously stumbled over this interview question, here's a sure-fire way to ace it.


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In this Issue

Uncorked

A gleaming bottle of fine wine with a perfect, natural cork has a special mystique. And while the wine within is the primary focus, the cork has a vital role, too. The distinctive pop that goes wi...

The Great Gravenstein

The drive to Walker Apples in Graton is as picturesque as Sonoma County gets. What were once miles of apple orchards along Graton Road are now seemingly endless views of vineyards. West County looks...

The Mondavi Legacy

The name Mondavi has been woven into the fabric of Napa Valley lore for as long as anyone can remember. The story begins more than 100 years ago, when Cesare and Rosa Mondavi moved to Minnesota from...

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