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|DATE / TIME||EVENTS / INDUSTRY||LOCATION|
|Sep 09, 2015-|
Sep 09, 2015
08:30AM - 10:00AM
|Persuasive Fundraising Letters: Steps to Success |
Learn the 20 things to put into fundraising
Presented by Steve Gordon
Stop Sabotaging Your Fundraising Efforts. Learn the 20 things to put into fundraising appeals that help you raise money and learn the 20 things you shouldn't be putting in. We will teach you how to write compelling and, equally important, concise pitches to raise money for your cause. We will also discuss the use of photos in fundraising, and the seven key points you need to know when selecting photos for fundraising appeals. Also included will be discussions of branding and logos. Bring your own fundraising letters and, if time permits, we will critique them.
This lecture will be taught by Steven Gordon, a graduate of Yale University and Harvard Law School. Mr. Gordon has 20 years of experience in the business world, and teaches business courses for SCORE, and has coached hundreds of individuals looking to improve their marketing message.
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